E-Books and E-Literature Marketing: Easy to Understand Information For Website Owners
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E-Books (E-Literature)
Return to the index of frequently asked questions about online marketing.
What is an E-Book or E-Literature?
An e-book (short for electronic book,or EBook), is also known as a digital book and is essentially an e-text that forms the digital media equivalent of a conventional printed book. E-literature is the term given to a body of electronic texts including books, brochures, white papers, guidebooks, factsheets and flyers.
Benefits of Creating E-Literature
Making E-literature available on your website can be an effective online marketing tool which can:
- Attract visitors to your website
- Generate additional revenue for your business
- Build your mailing list / newsletter list
- Promote your business services, products or brand
- Become a useful viral marketing tool
- Establish you as an authority within your industry
Store Them Away
If you want to keep any pages tucked away in your online pantry of goodies, simply bookmark the relevant page in your browser by clicking:
- 'Favourites' (if you're using Internet Explorer/IE)
- 'Bookmarks' (if you're using Firefox).